Promote Yourself

4 Disclaimer  

5 Introduction                                      

8 The “what and why” of personal branding 

12 The first steps to creating your personal Branding Strategy? 

12 Branding strategy

13 What is your purpose? 

13 Who is your audience? 

14 What do you have to offer? 

15 The three keys to success 

17 Audience                                         

18 Authenticity 

18 Consistency 

19 Which social media will best benefit your personal branding? 

20 A Website 

21 Facebook 

22 Twitter 

22 Instagram 

23 Pinterest 

23 WordPress or other blogging platform 

24 LinkedIn 

24 YouTube 

24 Podcasts 

25 Strategies to grow your personal brand and authority 

26 Mailing List 

27 Smaller professional details are key                                                        

27 Creating proper connections within your industry                                         

28 The importance of analytics 

29 Engagement                                  

29 Keyword planning and search engine optimization                              

30 Public image                                  

31 Some other tips for improving search results                                       

32 Ways to live your personal branding                                               

33 Increase visibility 

33 Build a network 

33 Build an accessible community 

34 Business card 

35 Dressing well 

36 Share your story                              

36 Successful branding examples      

38 You can harness them 

38 Steve Jobs 

39 The Kardashian family

39 Hugh Hefner 

40 Think about your favorite brands 

40 Conclusion